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Free Market Analysis

Are you thinking about putting your home on the market, or just curious as to your home's worth? Get a free comprehensive home value evaluation and market analysis. There is no charge or obligation in any way.

I would be happy to provide you with a Free Competitive Market Analysis of the value and a recommended sales price of your property. This analysis will include four areas. Properties similar to your own which are: ACTIVE, PENDING, SOLD, EXPIRED.

ACTIVE are those properties similar to yours that are currently available and not yet sold. These properties would be your competition. They are the properties that buyers are looking at in order to determine their next purchase. Buyers will be comparing your property to other similar ones in order to determine what suits them and what is perceived as a good value for them.

PENDING are the properties that have accepted offers. A willing buyer and a willing seller have agreed to price and terms. If you are currently listed, these are the properties that buyers chose over your property due to price, terms, condition etc. The price listed is the asking price at the time of the agreement, not the price and terms they agreed to. Most of the time the agreed price and terms will not be disclosed until escrow has closed. This protects the seller in the event the property does not close and the seller needs to put the property back on the market. The seller's current asking price is not damaged is they previously accepted a lower price.

SOLD are properties which have closed escrow, normally within the last six months. Six months is the generally agreed upon term within which to look at the past. Appraisers generally do not look at properties sold longer then six months (sometimes even less in a market moving one way or another) in the past when making their assessment of the current market appraisal of price. If you price your home too much above these prices and you succeed in getting an offer at that price, the property may not appraise and the buyer will not be approved for his loan in which case you may have lost valuable marketing time.

EXPIRED are typically marketing or pricing failures, altough sometimes the seller simply changes their mind about selling. These properties usually have failed to generate a satisfactory offer for the seller due to a poor marketing and promotion program or because of the price.

A common misconception is that the agent sets the price. This is not true, the agent shows the seller what the market condition is and usually recommends a price range, the seller ultimately decides where to price the property.

Sellers must be aware of the parameters used in the Market Analysis. Make sure the comparable properties accurately represent the subject property. Some agents will try to "buy the listing" by claiming they can sell the property at a higher price then other agents. Then, shortly after the contract is signed, they start strongly encouraging the seller to lower the price until they reach a salable price. Generally the price other agents suggested. Be wary of anyone who claims you can sell your home for a higher price then the other agents. Look closely at the "proof".

Please contact me to schedule a time when we can go over the specifics of the property you would like evaluated.